The Family Five: Swiss Miss - Design Bureau

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Views of Studiomates, a collaborative workspace of designers, illustrators, bloggers, writers, and developers in DUMBO, Brooklyn; photos by Sam Rosen


The Family Five: Swiss Miss

Thursday, October 6th, 2011

Each issue, The Post Family interviews a new designer/studio with the goal that they reveal all of their most secret wisdom so we may learn to be as radical as them. 
photos by Esther Michel

Do you have something creative you like to do when you’re not on the computer?  

That’s where the kids come in, like making potato stamps. My daughter is in full-on crafty mode right now, and I kind of dig it. She’s into cooking and making cookies. This is where I get to use my hands.

How does being a mother inform your career as a designer and blogger? Have you changed the way you do things since you had kids? 

I should share this slide with you that I showed in a talk I gave at SVA and the Altitude Design Summit, where I showed how I could ramp up my income through the blog and become client-less. You see all the steps. One shows how I started my company and had my daughter basically on the same day. On the graphic, where you see where I decided not to have clients, that was the birth of my son. 

What is interesting is that both times, the kids made me rethink where I am in my life, refocus, and push the envelope a little bit and say, “You know what? I can go client-less.” It gave me this deadline of reconsidering how I do things. A lot of people say having kids and a career doesn’t work, but for me it makes me focus so much harder. 

Have you gotten to that point where you can eliminate client work?

I haven’t been very public about it, but I went on a one-year client sabbatical on February 14, 2010. That obviously is up, and I’ve extended it indefinitely. I’ve never been happier in my life. My bank account is not overflowing, but, man, my happiness level is through the roof.  

Have you thought about moving from this idea of digital curation to a gallery or store? 

I think I’m going to hold off on that a little longer. I grew up with a mom that had a big clothing store. For a while, when I was younger, I was toying with the idea of taking it over. I think having grown up with a mother who spent all of her working life in that store, the idea of being tied to a physical location every day gives me the shivers.

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